GNTC’s John Kenyon Receives Three Medallion Awards For Feature Article, Commercial, and Promo Video
(Rome, GA) – John Kenyon, media specialist at Georgia Northwestern Technical College (GNTC), received a Silver Medallion Award and two Bronze Medallion Awards from District 2 of the National Council for Marketing and Public Relations (NCMPR).
The awards were presented to Kenyon at the NCMPR District 2 Annual Conference in Biloxi, Miss. on October 27.
Kenyon received a Silver Medallion Award for the feature article “Training Students in Green Building Techniques” and the two Bronze Medallion Awards in the Video Advertisement and College Promotional Video categories. He was cited for his role as videographer, editor, and producer for the GNTC commercial “Get focused. Get hired.” and the program video “Instrumentation and Controls.”
“The multiple campus locations and disciplines of study at GNTC really lends itself to some great stories and videos,” said Kenyon.
Jon Nelson, president of OSG Sports Media and host for Georgia Public Broadcasting (GPB), provided voice-over narration for the two videos. The commercial was part of the larger “Get focused. Get hired” marketing campaign spearheaded by Amber Jordan, director of marketing and PR at GNTC.
The feature article “Training Students in Green Building Techniques” was about GNTC’s Residential Energy Efficiency Technology program. It was written specifically for the SkillsUSA edition of the Georgia Contractor Magazine which has a circulation of over 15,000 and was distributed at the SkillsUSA State Championships in Atlanta. The Residential Energy Efficiency Technology program was selected as the subject since it is a new program, a newsworthy topic, and the content is relevant to the subject matter of the magazine. To read the article online, go to
The institutional commercial “Get focused. Get hired.” was produced for student recruitment and branding purposes. The 30 second spot showcased GNTC’s four academic divisions and provided a multilayered graphical oversight of the five campus locations. The commercial was broadcast on television, as a movie theater ad, on GNTC’s website and social media channels, and on some local and regional news websites. To view the commercial, click on https://youtu.be/LOfWYaD1lVw
The video “Instrumentation and Controls” was intended to visually illustrate the advantages and hands-on learning aspects of GNTC’s Instrumentation and Controls program and to inform potential students of what is involved in the field of I & C as a career path. The video also featured the Instrumentation and Controls Academy, an educational partnership with Georgia Power and Southern Company, which is available as an option to students that excel in the program. To view the video, click on http://youtu.be/qwY5MtqyqJ0
Last year, Kenyon received two Silver Medallion Awards in the promotional video category for “Automotive Technology” and “The Foundation at GNTC.”
For the past five and one-half years Kenyon has served as a media specialist, marketing consultant, and video production technician at GNTC. Prior to Georgia Northwestern, Kenyon was a videographer and news writer for Western Carolina University (WCU), where he received five awards from of the Council for the Advancement and Support of Education (CASE) District 3.
Kenyon also has additional experience in the broadcast and post-production industries in the Charlotte, NC, area including; Televisuals, WSOC-TV, Creative Sports/ESPN, Cable AdNet, and as a freelancer.
NCMPR is the leading professional development organization exclusively serving two-year college communicators. NCMPR provides regional and national conferences, webinars, a summer institute, relevant information on emerging markets and PR trends, and connections to a network of more than 1,600 members across the United States, Canada, and other countries.
Since 1962, Georgia Northwestern Technical College has been instrumental in providing quality workforce education to the citizens of Northwest Georgia. The mission of Georgia Northwestern Technical College is to provide accessible, high quality technical education and workforce development opportunities. Serving the nine counties of Catoosa; Chattooga; Dade; Floyd; Gordon; Murray; Polk; Walker; and Whitfield, GNTC has five convenient campus locations in Floyd, Gordon, Polk, Walker, and Whitfield counties. With programs of study in business, health, industrial, and public service available, students have the opportunity to earn an associate’s degree, diploma, or a certificate from GNTC. This past year, 14,562 people benefited from GNTC’s credit and noncredit programs. With an annual credit enrollment of 8,249 students, GNTC is the largest college in Northwest Georgia and the fifth largest technical college in the state of Georgia. GNTC has an additional enrollment of 6,313 people through adult education, continuing education, business and industry training, and Georgia Quick Start.